Marketing and Communications Manager
Economic Mobility Center (EMC) d/b/a Economic Mobility Systems (EMS)
About Us
Economic Mobility Center (EMC), also known as Economic Mobility Systems (EMS), is a nonprofit organization that partners with states, regions, and educational institutions—from K-12 through higher education—to harness the power of data and technology. We work to improve student education and workforce outcomes, ultimately driving economic mobility.
Job Overview
We are seeking a dynamic and mission-driven Marketing and Communications Manager to lead year-round student and parent engagement through multi-channel communications. This role will be instrumental in ensuring aligned, timely, and culturally responsive communications that drive program participation, equity, and student success.
Reporting to the Head of Marketing, this individual will lead the development and execution of strategic messaging across email, social media, and SMS, while also serving as a key liaison to students, families, and partners. The ideal candidate will bring a mix of content strategy, stakeholder management, and student-focused outreach experience.
Strategic Communications & Execution
- Develop and maintain a communications calendar across student (English) and parent (English/Spanish) audiences.
- Manage and execute messaging via email, text, and social media platforms.
- Send weekly stakeholder “Promise Updates” summarizing key events, milestones, and actions.
- Manage student and parent-facing support inboxes for email and text.
- Oversee translation processes to ensure culturally appropriate messaging, especially for Spanish-speaking families.
Stakeholder Engagement & Coordination
- Facilitate monthly Promise Team Huddles to align internal and partner teams.
- Serve as the primary point of contact for communications-related partner inquiries.
- Coordinate with Economic Mobility Center Account Managers to ensure aligned messaging across districts and partners.
- Support high-touch outreach campaigns such as Path form completion, admissions, and financial aid initiatives.
Content Management & Brand Consistency
- Maintain and update program materials, including websites, partner one-pagers, district assets, and communications templates.
- Ensure all communications align with brand and messaging guidelines.
Program & Training Support
- Support planning and facilitation of training and meetings for counselors, advisors, and district leaders.
- Lead communications for the 9th–12th grade Path Form initiative.
- Collaborate with university partners to manage policy communications and summer melt strategies.
Continuous Improvement & Data-Informed Strategy
- Design and deliver ongoing training for CCMR counselors and partners.
- Establish feedback loops and use data to refine communication strategies and address equity gaps.
- Maintain regular engagement with Promise college readiness partners to foster trust and collaboration.
- Apply continuous improvement frameworks to strengthen outreach efforts and ensure alignment with student success outcomes.
Qualifications & Experience
- Bachelor’s degree in marketing, communications, education, or a related field.
- 5+ years of experience in communications, education, or nonprofit outreach.
- Excellent written and verbal communication skills in English; Spanish fluency is highly preferred.
- Proven ability to manage multiple communication channels and stakeholder relationships.
- Familiarity with education systems, college access programs, or community-based outreach.
- Experience with content management systems (e.g., WordPress) and communication platforms (e.g., Marketing Cloud, Modern Campus).
Preferred Tools & Skills
- Google Workspace (Docs, Sheets, Slides)
- Canva or Adobe Acrobat for light design/editing
- CRM or stakeholder tools (e.g., Salesforce, Monday)
Why Join Us?
- Make a meaningful impact on the lives of students and families.
- Collaborate with a passionate team committed to equity and access.
- Help shape strategy and communications for one of the largest college promise programs in the nation.
Competitive benefits package, including:
Competitive salary (commensurate with experience)
Bonus opportunity
12 days of paid time off
14 paid holidays
403(b) retirement plan with company match.